Skip to content How to Use TikTok Search Ads in Nigeria to Grow Your Business
TikTok is a social media giant with a staggering twenty-four million users in Nigeria. A significant 57% of its global users utilize the app’s search function, with 23% conducting searches within 30 seconds of opening the app. As a small business owner in Nigeria, I believe this presents a massive opportunity for growth. Your business […]
How to Use Social Media for SEO – Best Practices to Boost Rankings
If you want to boost your website’s search engine results, social media is a powerful tool that you should use. In today’s digital world, the connection between social media and SEO is stronger than ever. Together, they make a powerful duo that can boost your online exposure to levels that have never been seen before. […]
How to Dominate Threads – Getting Started, Tips and More
With the rise of social media, there’s always a new player trying to get our attention. Threads is a new platform gaining people’s attention with its familiar yet unique style. Threads was released by Facebook’s parent company Meta to compete directly with the popular microblogging platform, Twitter. For small business owners and content creators, early […]
What Is the Cost of Videography Services in Nigeria?
The cost of videography services in Nigeria ranges from ₦50,000 to ₦500,000 for a single project. Prices for a simple corporate video can range from about ₦80,000 to ₦150,000. Product videos can cost anywhere from ₦70,000 to ₦200,000, while video cover for an event can cost anywhere from ₦60,000 to 150,000 or more. Contacting local […]
How to Improve Your Business With SEO and Social Media in Nigeria
Do you own a business in Nigeria and want to do well in the digital age? A strong online profile is vital in today’s highly competitive online world. That’s where Search Engine Optimisation (SEO) and social media come in. Combining these two powerful methods allows you to make your business more visible, bring in more […]
How to Use Social Media to Drive Traffic to Your Website in Nigeria
Social media has become a vital part of daily life in Nigeria, with millions of individuals utilizing platforms such as Facebook, Twitter, and Instagram. To attract visitors to your website in Nigeria, you must understand how to use social media correctly. This article will show you how to use social media to drive traffic to […]
A Step-By-Step Process of Social Media Marketing for Law Firms in Nigeria
Social media marketing is integral to doing business in the 21st century, and law firms are no different. In this article, we’ll talk about the importance of social media marketing for law firms in Nigeria. You’ll also learn how to build an excellent social media strategy step by step. Why Social Media Marketing Is So […]
Social Media Marketing Books: 11 Best Ones to Read This Year
Social media marketing books are instructional manuals that show business owners and marketers how to expand their customer bases and customer bases by utilizing social networks. These works address a variety of subjects, including content, interaction, and development. These books are meant to educate tactics and skills that lead to higher reach and engagement on […]
Organic vs Paid Social Media Marketing – How to Combine Both
Social media has become a big part of how businesses of all sizes market themselves today. But not all ways to use social media are the same. Businesses often choose between free and paid social media. Organic social media is when you make and share content on social media sites without paying for ads. On […]
Strategies for Success With Paid Advertising on Social Media
Through paid advertising, businesses can reach and interact with potential customers on social media platforms. Since more than 3 billion people use social media worldwide, advertising on these sites can be a powerful way to boost sales, make more people aware of your brand, and grow your business. But you need a plan to run […]
Social Media Content Creation Tips – A Guide for Creating Engaging Content
Today’s digital landscape is changing at a rapid pace. It’s no longer enough just to have a social media presence and hope for the best. Today, there are hundreds of alternative platforms – each with its own unique audience and rules. You need content that resonates with your readers and helps draw them in from […]
How to Create Engaging Social Media Videos Like a Pro
Adam Mosseri stated that videos are now the focus of Instagram as a social media platform. This should push small business owners to promote their business with videos on social media. Videos seem complicated and expensive, and this article explains how small business owners can create engaging social media videos. Why Is Video So Important […]
How to Improve Lead Quality and Make More Sales
Customers are crucial to the health and lifespan of a business. At one point, customers were leads – people who were just interested. To survive and thrive, a small business must generate many leads who are not only interested but are willing and ready to buy. These are quality leads, and this article explains how […]
How To Sell Your Small Business on Instagram (2022 Update)
Instagram remains a great platform to promote a small business. People love to ‘see’, and Instagram is developing around this tenet. With images, multi-image carousels, videos, stories and reels, you can sell your small business sufficiently. This article explains how to sell your small business on Instagram.
4 Reasons Why You Should Run Facebook Ads For Your Business
If you are looking for something that drives immediate results as you simultaneously work on growing organically, then Facebook ads are for you. Whether you just which to expose more people to your brand or generate revenue, you’ll learn four reasons why you should run Facebook ads for your business.
