Welcome to the portfolio page of Wale Marketer, a digital marketing expert in Lagos, Nigeria. With over 6 years of hands-on experience, I’ve helped startups, SMEs, and established brands achieve their business goals through effective digital marketing.
My services include search engine optimization (SEO), social media marketing, Facebook and Google Ads management. I also design content for social media and build websites.
Take a look at my portfolio to see some of the successful projects we have completed for our clients. Don’t hesitate to contact me for a consultation. Whether you need more leads, brand visibility, or online conversions, I’ve got a strategy that works.
Client: Resiligent
Industry: Professional Development & Consulting
Website: resiligent.com
Resiligent is a leading provider of professional development services, offering expert-led coaching, psychometric assessments, and strategic organizational consulting across Nigeria, the UK, and Sub-Saharan Africa. Despite their robust service offerings, Resiligent sought to enhance their online visibility to attract a broader audience and convert website visits into actionable leads.
What I did for them
Comprehensive SEO Audit, On-Page SEO Optimization, Keyword Strategy Development, Content Enhancement, Performance Monitoring
Impact
Through strategic on-page SEO and content optimization, I achieved a over 114% increase in website visits in 3 months YoY and a 250% boost in search impressions for Resiligent over the same reporting period. These results reflect stronger visibility in search engines, improved content structure, and better keyword targeting and contributed to consistent organic growth.
Client: Ritzman Smart Homes & Automations Ltd
Industry: Home Automation & Smart Technology
Website: ritzmansmarthomes.com
Ritzman Smart Homes, a leading home automation company based in Lagos, Nigeria, sought to establish a robust online presence to showcase their innovative smart home solutions. Their goal was to create a user-friendly platform that effectively communicates their services, product offerings, and expertise in the smart technology industry.
What I did for them
Website Design & Development, Content Structuring, E-commerce Integration
Impact
Intuitive design and clear call-to-actions led to increased time spent on the site and lower bounce rates. The integrated contact forms and clear service descriptions facilitated more customer inquiries and conversions. A professional online presence reinforced Ritzman’s position as a trusted provider in the smart home industry.
Client: Nectar Beauty Hub
Industry: Skincare & Beauty Retail
Website: nectarbeautyhub.com
Nectar Beauty Hub, a premier destination for cosmetics and skincare products in Nigeria, sought to enhance their online visibility and drive more organic traffic to their e-commerce platform. With a vast product range and multiple physical outlets, the goal was to position Nectar Beauty Hub as the top online skincare store in Lagos and beyond.
What I did for them
Website SEO Audit, On-Page SEO Optimization, Keyword Strategy, Content Enhancement
Impact
Achieved a 54.87% increase in website visits, reaching 63.8K monthly visits. Improved average visit duration to 7 minutes and 4 seconds, with users viewing an average of 9.05 pages per session. Lowered the bounce rate to 39.42%, indicating more relevant and engaging content for visitors. Outperformed key competitors in traffic and engagement metrics, solidifying Nectar Beauty Hub’s position in the market.
Client: Sanger Molecular Diagnostics
Industry: Medical Diagnostics & Molecular Biology
Website: sanger-diagnostics.com
Sanger Molecular Diagnostics, based in Victoria Island, Lagos, is a cutting-edge medical diagnostics center specializing in molecular biology techniques, including PCR testing. Their mission is to provide accurate and reliable diagnostic services to healthcare providers across Nigeria. To enhance their brand presence and reach a wider audience, Sanger sought to establish a strong visual identity and digital footprint.
What I did for them
Logo Design, Website Design, Social Media Content Design, Facebook Ads Management
Impact
The new logo and cohesive visual elements established a strong and recognizable brand presence in the medical diagnostics field. The optimized website and active social media presence led to a significant increase in online inquiries and appointment bookings. Educational and visually appealing social media content fostered trust and positioned Sanger as a thought leader in molecular diagnostics. Targeted Facebook advertising campaigns effectively reached potential clients, resulting in increased service uptake.
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